Do customers have to buy something to enter?

No. Many countries require a free way to enter, so pair any purchase entry with a free one, such as sign-up bonus entries . Read the no-purchase-necessary rules in plain English .

Can I run a giveaway without adding it to my store?

Yes. Publish it on its own page at giveaway.ninja/enter/your-slug from the Direct URL section. Prefer your own domain? See how to embed a giveaway on a Shopify landing page .

How do I give entries for purchases?

Add the Make a Purchase entry action and set how many entries each order earns. See how purchase-based giveaway entries work .

How do I pick winners when the giveaway ends?

Use the Draw Winners wizard in your dashboard to choose the audience and reveal winners on a branded screen. See how to draw and notify giveaway winners .

Getting Started

How to set up a giveaway on Shopify?

5-10 minutes
All plans

Quick answer

To set up a giveaway on Shopify with Giveaway Ninja, create a campaign and add its title, description, number of winners and dates. Then add entry actions, such as Make a Purchase, customize the design and click SAVE. The widget goes live on your store at the start date. Setup takes 5 to 10 minutes on any plan.

1) Describe your giveaway

Create a catchy title that reflects your marketing strategy
Enter a quick marketing description and summarize the entry rules
Enter how many users you want to reward (winners)
Pick the start and end dates
If you have a custom domain (for example, www.shop.com), enter it
Expand the Terms and Privacy section to enter your detailed terms and rules. Need a starting point? Use the free giveaway rules generator.

Please note: make sure your terms say that NO PURCHASE IS REQUIRED to enter the giveaway. Under the "no purchase necessary" laws enforced by many countries, you can reward entries for purchases only if you also offer a free way to enter. Read the no-purchase-necessary rules in plain English.

2) Add your first entry action

Click the Entry Action tab, then click the [+] icon next to the entry action you want.

To reward orders, add Make a Purchase. See how purchase-based giveaway entries work.

3) Edit an entry action

Enter the values you want and click the small SAVE button when you're done. Repeat step 2 to add all the entry actions you want.

To edit an action, hover over it in the preview and click its edit icon
Use the arrow icons to move actions up or down

4) Customize your design

Giveaway Ninja gives you plenty of customization options: choose your font, change colors and upload up to 3 headers to match your brand's style.

5) Publish on giveaway.ninja/enter/... (optional)

By default, the giveaway appears on your website as a widget (launch icon plus pop-up).

If you don't have a website, or want to give your users a direct link, you can publish your giveaway on giveaway.ninja:

From the GIVEAWAY MENU, find and expand the DIRECT URL section
Enter a slug URL. For example, "my-giveaway" is published at giveaway.ninja/enter/my-giveaway
(Optional) Upload a 1200x630 cover image, used by Open Graph to show a preview of the link

If the slug URL you entered isn't available, pick another one.

6) Embed on your landing page (optional)

You can easily host a giveaway on a branded landing page on your site.

From the GIVEAWAY MENU, find and expand the EMBEDDING CODE section
Copy the embed code
Edit your landing page and paste the embed code. For step-by-step guides, see how to embed a giveaway on a Shopify landing page or how to embed a giveaway on a Wix site.

7) Save and enable the giveaway

Almost done! Click the green SAVE button at the top of the page to save the giveaway.

The widget should appear on your site based on the start date and timezone. If it doesn't, check why your giveaway isn't showing up on your store.

Done

Congratulations! You created your first giveaway. Now promote it on social, in your newsletter and with Meta Ads. Get more ways to drive traffic to your giveaway.